Discovering Your “Why”: A Key to Success in Real Estate Investing

Are you ready to take the plunge into real estate investing? Before you do, it is important to take a moment to think about why you are investing in real estate in the first place. Discovering your “why” is an essential part of being successful in real estate investing. When you understand your motivation, you will be better equipped to make sound decisions and build your business with focus and purpose. In this blog post, we will explore how finding your “why” can help you become a successful real estate investor.

What is Your “Why”?

As a real estate investor, it’s important to understand your “why” – your purpose for investing in the first place. Are you looking to build wealth and financial stability through rental properties, or do you see real estate investing to supplement your income? Do you want to try the BRRRR (Buy, Rehab, Rent, Refinance, Repeat) strategy to grow your portfolio, or are you interested in building passive income through long-term rentals?

Once you identify your “why,” you’ll have a clearer focus on your goals and a roadmap to help you achieve them. Whether it’s building wealth for your future, providing financial security for your family, or simply pursuing your passion for real estate, knowing your “why” will help you make better investment decisions.

So take some time to reflect on your goals and aspirations for real estate investing. Are you looking to build long-term wealth, generate cash flow, or create financial freedom? Whatever your reason, understanding your “why” is the first step towards achieving success in the real estate investing game.

How Will Knowing Your “Why” Help You Reach Your Goals?

Knowing your “why” is crucial in the world of real estate investing because it helps you sharpen your focus and make better decisions. With a clear understanding of your investment goals, you can identify which strategies are most likely to get you to where you want to be, faster. Additionally, knowing your why can help you determine your risk tolerance, which is essential in investing. For instance, if your goal is to build wealth over the long term and you’re starting young, you might be comfortable exploring higher-risk and higher-reward investments. However, lower-risk investments might be a better option if you’re older and trying to preserve or grow your retirement nest egg.

Moreover, having a strong why can keep you motivated and focused on achieving your goals. When you encounter challenges or setbacks in your real estate investing journey, remembering your why can help you stay on track and not lose sight of your vision.

What Are Some Ways to Discover Your “Why”?

If you’re struggling to identify your “why” in real estate investing, there are a few things you can do to help clarify your goals and motivations.

  • Brainstorm: Take some time to sit down and brainstorm what you’re passionate about. Consider your hobbies, interests, and the things that excite you. Think about how real estate investing can help you achieve those passions.
  • Dream: Think big! Imagine what kind of life you want for yourself and your family. Consider what kind of impact you want to have on your community. How can real estate investing help you achieve those dreams?
  • Research: Take the time to research successful real estate investors and how they got started. Learn from their experiences and use their strategies to help define your own “why.”
  • Reflect: At the end of each day, take a moment to reflect on what matters most to you. Write down your thoughts and feelings and consider how real estate investing can help you achieve those priorities.

Remember, discovering your “why” is a personal journey, and there is no one right answer. However, by taking the time to consider your passions, dreams, and priorities, you can gain clarity and focus on your real estate investing strategy. With a clear sense of purpose, you’ll be better equipped to make smart decisions and build a successful real estate business.

In short, understanding your why can be a powerful tool for staying motivated and focused as a real estate investor. By setting clear goals, staying organized, seeking support, and celebrating your successes, you can stay committed to your investment journey and achieve your goals over time.


Investor Loan Source, a private money lending company, provides high-quality investment property loans to private real estate investors at the lowest costs possible. Our process for providing real estate investors with private lending is unique. We place emphasis on the hard asset and value of the collateral (property) and less on the borrower. Our asset-based real estate investment loan model means we can provide more money lending to more investors than is available from standard bank loan models. At Investor Loan Source, providing real estate investors hard money loans is our business; it’s all we do. We offer several business real estate loan products designed to serve a variety of investors and property profiles, including private money lending for properties to sell on owner finance. 

To learn more about Investor Loan Source, visit our website or follow us on LinkedInFacebook, and Twitter. To apply for a loan, click HERE.

The Sun Belt: A Hotspot for Investors

Investing in the sun belt states is becoming increasingly popular among investors, who are drawn to the region’s booming economies and desirable climates. The sun belt states – which span from the south-eastern U.S. to the south-western U.S. – have seen a surge in population and economic growth over the past few years, making them an ideal target for investors looking to maximize their returns. In this blog post, we’ll explore why the sun belt has become such a hotspot for investors and what it has to offer.

What is the Sun Belt?

The Sun Belt is a region that stretches across eighteen states in the Southeast and Southwest of the United States and includes: Alabama, Arkansas, Arizona, California, Colorado, Florida, Georgia, Kansas, Louisiana, Mississippi, North Carolina, New Mexico, Nevada, Oklahoma, South Carolina, Tennessee, Texas, & Utah. It’s a hotspot for investors, with a growing population and a wealth of opportunities for real estate investing. The region includes seven of the ten largest U.S. cities, as well as many mid-size metropolitan statistical areas (MSAs).

Investors are drawn to the Sun Belt for many reasons, including its growing population and thriving job market. Over the past decade, the region has accounted for 75% of total U.S. population growth, which is expected to continue in the years ahead. As more people move to the Sun Belt, there is a greater demand for housing and other forms of real estate investment.

Follow the Jobs

One of the primary reasons why investors are flocking to the Sun Belt is the availability of jobs. Over the past few years, the region has been experiencing rapid economic growth, which has led to an influx of job opportunities. Business-friendly regulations have also contributed to the attraction of large corporations, making the region an even more desirable destination for job seekers.

This growth in the job market has been phenomenal, especially when compared to other regions of the country. According to recent statistics, the Sun Belt has seen a 20% increase in employment over the past decade, while other areas have only experienced a 12% increase. This surge in job creation has been driving demand for real estate in the region and fueling its economy.

In recent years, the technology and manufacturing sectors have become two of the most important industries in the Sun Belt. Companies in these sectors are investing heavily in the region, creating thousands of high-paying jobs in the process. Additionally, the healthcare industry has been booming, with more hospitals and medical facilities being built to meet the growing demand of the region’s population.

The growing job market in the Sun Belt has been attracting people from across the country, making it a melting pot of diverse cultures. This influx of people has led to the development of a thriving social scene, making it an attractive place for people to live, work, and invest in.

Lower Cost of Living

One of the biggest drivers of migration is that the Sun Belt offers a lower cost of living. Despite a nationwide increase in housing prices, the Sun Belt has remained relatively affordable, especially when compared to the larger cities of the West and East coasts.

This lower cost of living translates to numerous benefits for both residents and investors alike. For one, people who live in the Sun Belt can enjoy a higher quality of life, as their dollars go further and they can afford to enjoy their money more. This, in turn, means that residents are less likely to move away or suffer as badly economically when hard times come. Residents in cities like San Diego have a median listing price of 925K to purchase a home, whereas in Houston (a sun belt city with a larger population than San Diego) average listing prices hover around 340K at the time of this publication. Not only does this make real estate more affordable for residential buyers, but it is also more affordable for investors.

For investors, a lower cost of living means that there is a larger pool of potential tenants and buyers who can afford their properties. This, of course, is great news for anyone looking to invest in the Sun Belt real estate market, as it means that there is a strong demand for affordable housing.

Overall, the Sun Belt’s lower cost of living is a major advantage for investors looking to capitalize on the region’s growth and potential. By keeping prices low and quality of life high, the Sun Belt is rapidly becoming one of the most attractive destinations for investors in the country.

Population Growth

One of the most compelling reasons for investors to focus on the Sun Belt is the region’s explosive population growth. Over the past decade, millions of Americans have flocked to the area in search of new opportunities, affordable living, and year-round sunshine.

Today, the Sun Belt is home to roughly 50% of the country’s population, with projections suggesting that even more Americans will continue to relocate from the Northwest and East to the Sun Belt in the coming years. In states like Florida and Texas alone, population growth has surged, adding more homes than the Northeast and Midwest combined.

This surge in population growth has created a wealth of investment opportunities for savvy investors who recognize the potential of the region. Whether you’re interested in real estate, hospitality, or retail, there’s no doubt that the Sun Belt is poised for continued growth and prosperity in the years ahead.

As more and more people flock to the region, demand for goods and services is likely to skyrocket, creating exciting opportunities for investors who are looking to tap into the Sun Belt’s wealth of potential.


Investor Loan Source, a private money lending company, provides high-quality investment property loans to private real estate investors at the lowest costs possible. Our process for providing real estate investors with private lending is unique. We place emphasis on the hard asset and value of the collateral (property) and less on the borrower. Our asset-based real estate investment loan model means we can provide more money lending to more investors than is available from standard bank loan models. At Investor Loan Source, providing real estate investors hard money loans is our business; it’s all we do. We offer several business real estate loan products designed to serve a variety of investors and property profiles, including private money lending for properties to sell on owner finance. 

To learn more about Investor Loan Source, visit our website or follow us on LinkedInFacebook, and Twitter. To apply for a loan, click HERE.

The Importance of Underwriting in Real Estate Investing

Real estate investing is an attractive venture for many investors. However, it’s important to be mindful of the risks involved and ensure that each deal is carefully underwritten with a conservative approach. Doing so can help to ensure that any potential purchase is worth the price and will yield positive returns in the long term. In this blog post, we’ll look at the importance of underwriting in real estate investing and how it can help to mitigate potential losses.

What is Underwriting and Why is it Important?

Underwriting is the examination of both the borrower and the asset to decide whether the investment makes good financial sense. Underwriting is important because it helps lenders and investors ensure that the investment is sound and has the potential to generate profits. Underwriting helps identify potential risks and pitfalls that could negatively impact the investment, such as inflated property values or unrealistic projections of rental income. In addition to minimizing risk for lenders, conservative underwriting is also essential for real estate investors. By presenting a solid, realistic investment plan to lenders, investors can secure funding for their deals. At the end of the day, investments are worth the risk because they often generate profits. Investors and lenders both benefit from a deep examination of the assumptions to flag weaknesses and allow time for planning before the project is underway.

How Underwriting Works

At its core, underwriting involves two key questions: is the borrower a good risk, and is the property worth the loan amount?

When it comes to evaluating a borrower’s risk, underwriters typically take a holistic approach, considering factors like credit score, income, and employment history. In addition to these traditional metrics, underwriters also often look at the borrower’s experience in real estate investing. This is because investing in real estate can be complex and carries a degree of risk, and lenders want to ensure that borrowers have the expertise needed to make wise investment decisions.

The other key question that underwriters ask is whether the investment property is worth the loan amount. This evaluation typically involves a detailed analysis of the property itself, including factors like location, market conditions, and potential rental income. Underwriters also consider the costs associated with any potential defaults or foreclosures, as these can have a significant impact on the lender’s ability to recoup their investment.

Key Variables in Underwriting

Several key variables play a vital role in underwriting. These factors can significantly impact the lender’s decision to approve a loan. Here are some key variables that lenders consider during the underwriting process:

1. Potential for Rent Growth (or Loss)

One of the most important factors to consider in underwriting is the potential for rent growth (or loss). This variable assesses the future market trends and demands for rental properties. As a real estate investor, you must ensure that you invest in properties that have a positive outlook for rent growth. If you fail to consider this factor, you risk being unable to attract tenants and cover your mortgage expenses, making it difficult to get approved for a loan.

2. Vacancy Rate Changes

Vacancy rate changes can also impact the underwriting process. Lenders consider the likelihood of a vacancy occurring and how long it might take to fill the rental unit. If the property has a history of high vacancy rates, it may not meet the lender’s standards for approval.

3. Cash Flow Forecast

This calculation estimates the net cash flow generated by the rental property over a specified period. If the property fails to generate a positive cash flow, it may not meet the lender’s criteria for approval. It’s crucial to ensure that you perform due diligence and factor in all potential expenses and revenue sources when estimating the cash flow forecast.

4. Potential IRR

Finally, the potential internal rate of return (IRR) plays a crucial role in underwriting. This variable assesses the profitability of the investment property. This allows the lender to better understand the quality of the investment and decide if these trends are favorable over time. As properties age, costs of repair increase, and potentially rents decrease, so the risk to the investment increases.

Bottom Line

Overall, underwriting is a critical part of the loan approval process, and a conservative approach is generally favored by lenders. This is because loans for investment properties, such as hard money loans or investment loans, are often high-risk endeavors, and conservative underwriting can help ensure that lenders can build wealth over time while minimizing risk.


Investor Loan Source, a private money lending company, provides high-quality investment property loans to private real estate investors at the lowest costs possible. Our process for providing real estate investors with private lending is unique. We place emphasis on the hard asset and value of the collateral (property) and less on the borrower. Our asset-based real estate investment loan model means we can provide more money lending to more investors than is available from standard bank loan models. At Investor Loan Source, providing real estate investors hard money loans is our business; it’s all we do. We offer several business real estate loan products designed to serve a variety of investors and property profiles, including private money lending for properties to sell on owner finance. 

To learn more about Investor Loan Source, visit our website or follow us on LinkedInFacebook, and Twitter. To apply for a loan, click HERE.

4 Time Management Tips Every Real Estate Investor Needs to Know

Time management is one of the most important skills entrepreneurs need to have if they want to succeed. As a real estate investor, it can be especially challenging to stay organized and manage your time effectively. That’s why we’ve compiled a list of the 4 essential time management tips every entrepreneur should know. From establishing daily routines to delegating tasks, these tips will help you maximize your productivity and stay on track with your goals.

1) Touch it once

Time is an invaluable resource and something that you should never take for granted when you’re a self-employed entrepreneur. To manage your time efficiently, there’s a great strategy called “touch it once.” This concept essentially means that whenever you come across a task, you should finish it right away instead of procrastinating. When you “touch it once,” you’re able to move through your to-do list faster, while preventing tasks from piling up and creating an unnecessary amount of stress. When applied correctly, this time management strategy will help you save time, stay organized, and keep on track with your goals for building wealth through your business.

2) Schedule everything you do

As a self-employed real estate investor, time management is key to building wealth. Scheduling every single activity that you plan to do during the day is a great way to maximize your productivity and keep yourself organized. It doesn’t matter if it’s a major meeting or a mundane task like checking emails – if it isn’t scheduled, don’t do it. You need to protect your time as a limited resource and make sure you are using it wisely.

3) Have regular productivity checks

Another essential habit of those who manage their time efficiently is to have regular productivity checks with themselves. This means creating a pattern of regularly asking yourself, multiple times every hour, if the thing you are doing right now is the highest and best use of your time. If you continue to answer “no,” then you can course-correct the tasks you’re doing, being aware of how you use your time and setting the goal to do the best thing with your time as often as possible. Regular productivity checks can help real estate investors save time in the long run by avoiding wasted effort and ensuring their tasks are completed efficiently.

4) Know the cost and value of your time

Time is money, and as an entrepreneur or real estate investor, it is essential to understand the value of your time. Calculate your annual earnings and break that down into an hourly or daily rate. This will help you prioritize the work that aligns with the value of your time and help you determine what tasks can be delegated or outsourced to others. Consider how much of a loss you would take by doing the job yourself and decide whether it is worth your time. Make sure to focus on the work that is worth your value, as this will be the most beneficial for your business in the long term.


Investor Loan Source, a private money lending company, provides high-quality investment property loans to private real estate investors at the lowest costs possible. Our process for providing real estate investors with private lending is unique. We place emphasis on the hard asset and value of the collateral (property) and less on the borrower. Our asset-based real estate investment loan model means we can provide more money lending to more investors than is available from standard bank loan models. At Investor Loan Source, providing real estate investors hard money loans is our business; it’s all we do. We offer several business real estate loan products designed to serve a variety of investors and property profiles, including private money lending for properties to sell on owner finance. 

To learn more about Investor Loan Source, visit our website or follow us on LinkedInFacebook, and Twitter. To apply for a loan, click HERE.